Missed-Lead Audit live
The WhatsApp enquiries Ardito can read, checked for the ones never answered and the ones answered late, with the times and an excerpt where the message is readable.
Everything Ardito does
Ardito began with one question: which customers did we never answer? It now covers much more of running a multi-location business. Pick the parts you need.
- liveSelf-serve: sign up and use it today.
- done with youIn use today. Our team sets it up on your systems after a short scoping call.
- in buildComing, and not sold until it runs.
We would rather lose a sale than have you find out after paying.
Find the enquiries you missed
See who is still waiting, and where replies go wrong.
4 modulesReply-quality coaching live
On the Coach plan, up to 40 answered enquiries per audit are read for replies that miss the mark: a question ignored, a price not given, no next step.
Weekly owner digest live
On Watch and Coach, an email in each week with new messages: what was missed, what is still waiting, and a link to the report.
Lead rescue done with you
Leads left to go cold get attention: eligible ones get an owner or a follow-up date, and neglected ones can be handed to an active colleague at the same branch, with safeguards for work already under way.
Keep customers coming back
Notice who has gone quiet, and keep up with what people say about you.
2 modulesWin-back call list done with you
Customers who have gone quiet become a call list for your team, with the outcomes and follow-ups your team records, and opt-outs respected.
Review follow-up done with you
New Google reviews nobody answered, and unanswered low ratings from the past year, come to you with an email to the branch manager already drafted, once Google approves review access for your business. Nothing is posted for you.
Know the work was done
Proof from records, not from reports.
4 modulesDaily-report check done with you
Daily reports emailed in an agreed format are checked against the sales, activity and service records available. Gaps are flagged; known timing lags are filtered out.
Signed service proof done with you
For prepaid packages: clients sign for each attended session, on their own phone or in front of staff, so remaining sessions and staff pay rest on a record.
Clock-in with location done with you
Staff clock in and out on their phone. When the phone shares its location, it is checked, and every correction is recorded for the manager.
Performance you can trace done with you
Sales, lead handling, appointment outcomes and reviews per person each month, with the counts linked to the rows behind them.
Stop money leaks
Find the money that slips out quietly.
3 modulesMoney-leak review done with you
Discounted sales, cheaper re-rings, cancellations with no matching exit fee, waivers with no recorded approval and possible double charges, listed for review. Nothing is changed or refunded automatically.
Failed-payment follow-up done with you
Eligible failed payments become reminders with the amount and how to pay, for your team to check against current payments and send.
Pay you can trust done with you
Your payroll export is checked against agreed pay and verified sales, and the discrepancies found are listed for review. Commission drafts are built line by line from session records and recorded sales, each line with its source.
Less admin
The paperwork that eats an owner’s evenings, organised and chased for you.
3 modulesDocuments and deadlines done with you
Contracts, leases and licences in one searchable place, with an email to you before each recorded notice or expiry date.
Receipts to your bookkeeper done with you
Receipts from the suppliers you set up that arrive in your business email go to your bookkeeper, with the payer and the branch or company they belong to when known.
Month-end chaser done with you
Monthly accounts your bookkeeper sends in a supported spreadsheet format are filed and feed your reports, with changes held for your review when needed. Months missing after the last one received are chased by email, with you in copy.
See the whole business
Your branches and key figures, together.
4 modulesEvery branch on one page done with you
Sales, cancellations, new customers and activity side by side for every branch, each figure labelled with how fresh it is.
Ask your business done with you
Type a question in plain words and get the answer, a table or a chart from the figures connected to Ardito.
Where growth is stuck done with you
Shows whether enquiries by phone, chat and form need more volume, better follow-up or better closing, once there are enough records to compare.
Competitor price watch done with you
Price and promotion changes at competitors you choose, dated and kept, for a person to confirm.
Inside the WhatsApp audit
The audit is where Ardito began. This is what it does, line by line. after Meta approval means it is built but opens to customers only once Meta approves our access.
The audit
Missed-Lead Audit live
Every conversation from the last 180 days sorted into never answered, late, on time, still inside the reply window, or excluded, with the first message and the exact staffed reply time on each row.
Up to 180 days of history live
Every audit reads back 180 days. If you share your chat history while connecting WhatsApp through Meta’s window, Meta sends up to 180 days of earlier chats, so your first report covers months, not only the days since you signed up.
Estimated revenue at risk live
Missed enquiries times an assumed 20% close rate times your average sale, in your own currency, with every assumption printed on the report. You set the average sale in Settings. Setting your own close rate comes later in build. Labelled an estimate, because that is what it is.
Median first reply live
In staffed minutes, not wall-clock minutes, so a quiet weekend does not drag the number up.
Quality, not just speed
AI reply grading live
Claude reads each answered conversation and returns strong, adequate or worth-a-look, with a one-line reason. Coach plan; included in the demo so you can see it before buying.
Named failure modes live
Eight specific reasons rather than a number: question ignored, price not given, no next step, canned line, contradiction, tone, language mismatch, bot deflection.
Per-staff scorecards in build
Monthly, per person, per location. Built on signed-off data only, never on anyone’s self-report.
Chatbot deflection detection live
If your automation answered instead of a person, the grader names it. Owners usually do not know how often this happens.
Fairness, built in
Staffed-hours clock live
Closed means the clock is stopped, not that someone is late. A new workspace runs on default hours, Monday to Saturday 09:00 to 18:00.
Your own staffed hours in build
Hours per day, with more than one window a day, so a clinic open on Sunday or until 10pm is measured on the hours it really keeps.
Public holidays live
Your country’s public holidays are excluded automatically.
Your own closures in build
A renovation week or a staff day out, added once, so the clock stops for it too.
Capture gaps are our fault live
Anything unreadable is excluded from the score and listed as our blind spot.
Courtesy sign-offs are not enquiries live
“Ok”, “thanks”, “sige”, “terima kasih”, a thumbs up. Recognised in the languages our markets actually use, so politeness is never graded as an unanswered lead.
Why not a shared inbox, or a chatbot
These are the two things a business usually tries first. Both fail in the same place: they need somebody to change what they do all day.
| Shared inbox | Chatbot | Ardito | |
|---|---|---|---|
| Your team has to work somewhere new | Yes | Partly | No |
| Answers your customers for you | No | Yes, whether you want it to or not | Never |
| Measures what was never answered | Only inside the tool | No | Yes, the whole number |
| Survives your team quietly abandoning it | No | n/a | Yes, nothing to abandon |
| Tells you whether the reply was any good | No | No | Yes |
| Counts closed hours against your staff | Usually | n/a | Never |
We are not the only missed-lead tool in the world and we do not claim to be. What we have not found anywhere else is the combination: nothing for your staff to adopt, a clock that respects their hours, and a verdict on the quality of the answer rather than only its speed.
Monitoring and reporting
Weekly owner digest live
One email every Monday: how many enquiries were never answered, answered late and on time, the unanswered messages themselves, and a link to the full report.
Save-it-now alerts in build
A nudge while a lead can still be recovered, not a post-mortem next week.
Multiple locations in build
More than one branch in one workspace, with its own hours, holidays and channels, and a report that says which branch an enquiry came to.
Facebook Page and Instagram enquiries after Meta approval
Messenger and Instagram messages in the same report as WhatsApp. Not open to customers until Meta approves our access.
Where to start
Upload one WhatsApp chat and see in seconds which customers were never answered: free, no account. For the done-with-you modules, tell us which ones you want, and our team sets them up after a short scoping call.